Branding & Showit Website for Photographers and Services Providers ready to elevate their online presence and expand their reach.
Crafting Brands & Websites That Blend Aesthetics With intention and Strategy
You're not here for "just a logo" or a pretty site that collects dust.
You're building something bigger. A brand with presence, power, and purpose. One that's magnetic, aligned, and built to grow. At Verbena Collective, we craft brand identities and Showit websites that blend clarity with edge, soul with strategy, and design that actually works.
Strategy led, soul-infused, built for impact
A vibrant showcase of captivating projects and badass designs that go beyond cookie cutter bullshit to set our clients apart.
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Nick Herrin | Good Morning Pt & Rehab
My website went from 8th grade Myspace page to professional 5 star website. I checked my competition and they are somewhere in between, but my site looks like it found 2026 and it can’t get any easier for my clients to learn about my business, me, what I offer, and schedule an appointment.
My website Went from 8th grade Myspace page to professional 5 star website.
Shelby was quick to answer and super helpful. She gave me plenty of options when we were designing the site for different elements and branding and anything I didn’t have on my previous site she was able to help me achieve in this one! I can’t recommend Verbena Collective enough to anyone looking for a rebrand or website build. She’s an actual genius.
Emily Belanger | Elopement Photographer
I can't recommend Verbena Collective enough. She's an actual genius.
Corie La Cour | loveskillnail
It was very cathartic like a brand therapy and I would recommend Verbena Collective to everyone who needs to strengthen what their brand means to them. not only are you going to get the brand story of your dreams with a cohesive website, materials, and even a bit of coaching, but you’re going to learn about your brand along the way through a very thorough process.
It was very cathartic like brand therapy.
Stine Andersson | Pinterest & Blog Management
Shelby met all my expectations and way more. It was absolutely amazing working with her, the onboarding went smoothly and she was there for all my questions happy to answer. I felt so taken care of, the communication was very open and I always knew what was happening.
Shelby met all my expectations and it was absolutely amazing working with her.
As a Brand and ShowIt Web Designer with a passion for color and creativity, I'm dedicated to making your brand/website functional, fabulous, and unforgettable AF!
I truly believe that your success is my success! As a business owner, I understand the importance of standing out online in your field! You're a fucking genius at what you do! Your business is unique because of YOU!
My philosophy: Nothing about you or your business is average. Why should your branding and website be ordinary and basic AF? Breaking the mold and diving into what makes your business different is what will make "maybe" inquires turn into "Oh hell yes! Where do I pay?" clients!
Meet The Designer
Hey! I'm Shelby DeLaCruz!
want to elevate your website, but not ready for professsional work?
want to elevate your website, but not ready for a custom website?
Whether you’re just getting started or already booked out, your website should do more than just look good — it should convert. I’ve got two ways to help you elevate your online presence:
Free Guide
website audit
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Drive more traffic to your website
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your next obession
Learn how to elevate your brand and website with tips, tricks, and more.
why an amazing website is your secret salesperson
website tips
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5 silent signals that your brand is giving
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branding tips
where strategy meets stardust: The verbena collective blog!
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