MEET THE CREATiVE BADASS BEHiND
Verbena Collective
Meet The Designer
Hey! I'm Shelby DeLAcruz!
A branding and ShowIt web designer with a passion for color and creativity that is dedicated to making your brand/website functional, fabulous, and unforgettable AF!
I truly believe that your success is my success! As a business owner, I understand the importance of standing out online in your field! You're a fucking genius at what you do! Your business is unique because of YOU!
My philosophy: Nothing about you or your business is average. Why should your branding and website be ordinary and basic AF? Breaking the mold and diving into what makes your business different is what will make "maybe" inquires turn into "Oh hell yes! Where do I pay?" clients!
backstory
My love for design started back when I was a teenager, creating fan art graphics and coding blog websites just for fun. After 18 years in healthcare (from a nurse’s aide to working in occupational therapy), I realized that my true passion was tapping into my creative side. I returned to my roots and dove headfirst into branding and web design through Showit.
What Drives Me:
FEARLESS DESiGN, UNAPOLOGETiC EXPRESSiON
I believe in breaking the mold and stepping away from the ordinary. Your brand is your magic, and I’m here to help you express it in a way that’s both stunning and strategic. Where practical function fuses with daring creativity, that’s where my approach shines, producing designs that are as powerful as they are unforgettable! You aren’t like everyone else and you shouldn’t settle for cookie cutter bullshit. You deserve to break free of the bland, basic, “that’s what everyone else is doing” mindset and step into fearless design and unapologetic expression that will have people jumping at the opportunity to work with you!
elevate your brand and standout online now
When I'm not designing:
I’m out in the woods hiking/finding my inner peace, on the water in my kayak, or I’m doing exactly what TLC told me not to do: I’m chasing waterfalls. When I’m home, I’m hanging out with my girl (Sammie, my german shepherd), have candles lit, incense going, and music playing. I love a good board game, reading a fun book (fantasy, thrillers, romance), caring for my houseplants, taking time to paint, and thrifting–or as I like to call it: modern day treasure hunting.
My Big Three
RISING: Aquarius | MOON: Gemini | ASCENDING: Sagittarius
My Favorite Books
Harry Potter, Jurassic Park, ACOTAR, The Four Winds, and The Southern Book Club's Guide to Slaying Vampires
My Favorite Movies
Practical Magic, Cold Mountain, Harry Potter, Jurassic Park, 28 Days Later, Shawn of the Dead, Dawn of the Dead (the newer version), Titanic, Lion King, Mulan, and so many more.
Stellar Endorsement
Shelby was quick to answer and super helpful. She gave me plenty of options when we were designing the site for different elements and branding and anything I didn’t have on my previous site she was able to help me achieve in this one! I can’t recommend Verbena Collective enough to anyone looking for a rebrand or website build. Shes an actual genius.
Emily Belanger | Elopement Photographer
Stop waiting for the stars to align
Don’t wait for the perfect moment – create it! Let’s elevate your business with powerful branding and bold web design! Awaken your brand’s true potential and take your online presence from “meh” to “hell yeah!” Click below to get started on a Showit website that’s as unforgettable as you!
book now
